Partner Programs look pretty much alike from afar, and just copying a competitor’s program is always and option, but it is extremely important that your company’s program is fully tailored to your products, solutions, and services; and with the End Customers you are trying to reach always in mind.
Each component of your Partner Program must exist to incentivize a particular behavior. There is no use for any policy that is not aligned with this idea.
We have spent hundreds of hours interfacing with peers in your industry, as well as in developing program strategies ourselves. Let us help you design -and implement- a Partner Program that supports your ultimate goals with a good use of resources.
Offload the initial work of designing and implementing a thoughtful Partner Program to us, and take over and manage it afterwards.